About the Wix Stores API

Wix enables site owners to quickly and easily create and manage an online store for physical and/or digital products on their site. Read more about the Wix Stores features.

Terminology

  • The catalog: A complete list of all the store’s products - compiled automatically
  • Collections: Themed groupings of items for purchase that a store owner can create to organize their products (for example, Spring 2019, Running shoes, etc.). Products can belong to multiple collections.
  • Options: Property types that customers can select within the specific product - for example, color and size.
  • Selections: The types available within each option - for example, red and green selections under the Color option.
  • Choices: The specific choices the customer has made within a selection - for example, choosing the red Selection triggers the red Choice.
  • Variants: Combinations of different product choices - for example, a red shirt in size large. A variant can override the following values from the parent product:
    • Price
    • SKU
    • Weight
    • Inventory
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