About Zapier Integration

Zapier is a workflow automation platform that lets you connect apps and services to create automated workflows called Zaps. With the built-in Wix Zapier integration, you can automate tasks involving a Wix site without writing code, connecting Wix to thousands of other apps available in the Zapier ecosystem.

To get started, see Create a Zap with a Wix Trigger.

What you can do with the integration

The Wix Zapier integration is powered by Wix Automations. It provides instant triggers that activate when events occur on a Wix site, such as form submissions, new orders, and booking confirmations.

When a trigger activates, the connected Zap performs actions in other apps. For example, a Zap can add a row to a Google Sheet, send an email, or create a task in a project management tool.

Available trigger categories

The integration supports triggers across many Wix business solutions. Some examples include:

Category	Example triggers
Blog	New blog post published, site visitor comments on a post
Bookings	Session starts, session ends, client books, client checks in
eCommerce	Order placed, checkout abandoned
Events	Event ends, ticket ordered, guest joins the waitlist
Forms	Form submitted
Members and Contacts	Contact created, group status changes, post activity
Payments	Payment received, payment method updated
Pricing Plans	Plan purchased, canceled, or soon to expire
Restaurants	Order created, order accepted, delivery order ready

For a complete list of available triggers, see the Wix integrations page on Zapier.

Enhance Zaps with Zapier features

Zapier provides built-in tools that let you build more sophisticated workflows on top of Wix triggers:

• Multi-step Zaps: Chain multiple actions in a single Zap. For example, when a Wix Form is submitted, create a CRM contact, add a row to a spreadsheet, and send a Slack notification, all in one workflow.
• Paths: Add conditional branching to route data based on its content. For example, route form submissions to different email lists based on the submission type.
• Filters: Set conditions that control whether a Zap continues. For example, only trigger an action when an order total exceeds a certain amount.
• Formatter: Transform data between steps. For example, format dates, extract text, or convert currencies before passing data to the next action.

Prerequisites and authentication

To use the Wix Zapier integration, you need:

• A Zapier account.
• A Wix site with the relevant business solution installed, such as Wix Blog or Wix Forms.

To connect Zapier to a Wix site, authorize the connection through an OAuth flow. When setting up a Wix Zap for the first time, Zapier prompts for Wix account sign-in and site selection. No API keys or site IDs are required.

Pre-built templates

Zapier provides pre-built templates that let you set up common Wix automations. Templates come pre-configured with a Wix trigger and an action in another app, so you only need to connect your accounts and customize the details.

Some popular templates include:

• Add or update Mailchimp subscribers when a Wix Form is submitted.
• Create HubSpot contacts from Wix Form submissions.
• Add rows to Google Sheets when a Wix Form is submitted.
• Send Facebook Conversion events from Wix.
• Schedule Google Meet meetings for new Wix bookings.
• Create items in monday.com from Wix Form submissions.
• Send WhatsApp notifications when new forms are received in Wix.
• Create Google Ads contacts from Wix Form submissions.

Browse all available templates on the Wix integrations page on Zapier.

Use cases

Here are some examples of what you can automate with the Wix Zapier integration:

• Lead capture and CRM sync: When a site visitor submits a form, automatically create a contact in a CRM and notify a sales team through Slack or email.

• Abandoned checkout recovery: When a checkout is abandoned, send a personalized follow-up email through your email marketing platform with a discount code to encourage the customer to complete their purchase.

• Booking confirmations: When a client books an appointment, automatically create a calendar event in Google Calendar and send a confirmation message through WhatsApp or SMS.

• Order management: When a new eCommerce order is placed, add the order details to a Google Sheet, create a task in your project management tool, and send a notification to your fulfillment team.

• Cross-platform marketing: When a new blog post is published, automatically share it to your social media accounts and notify your email subscribers.

See also

• Create a Zap with a Wix Trigger
• Zapier Wix integrations page
• Third-Party Apps: Wix Triggers on Zapier