About App Distribution

All apps that should be installed on customers' sites go through one of Wix's distribution flows:

  • Apps that should be listed on the Wix App Market are submitted to a review process. This is to check they meet our requirements for performance, security, content, and more. Some of these checks are automated in the App Dashboard, while others are assessed manually by a member of the Wix team.
  • Apps that should be shared directly with users should be distributed using an install link, or installed directly on a site within your account from the app dashboard, without going through a review process. Currently being rolled out in stages and isn't available to all users yet.

Important: Before you can distribute your app, make sure to release a version.

Review for apps listed in the Wix App Market

Apps that are (or are going to be) listed in the App Market need to be submitted for review when:

  • You want to get listed on the Wix App Market.
  • Your app was previously reviewed and declined.
  • You made make changes to your app's pricing.

Other changes to your app require that you release a new version, and don't require review or approval.

Prepare your app for review

It's important that your app is production-ready before you submit it for review and approval. This means checking and testing the app thoroughly. One way to test that the app is working as it should is to use a free Premium development site.

The app review process

A member of the Wix team will carefully review your app. They will communicate with you via the email address you provide in the Contact info tab. This process can take up to 15 business days for first app submission and 7 days for updates to live apps. You can help speed up the process by making sure you've tested thoroughly prior to submission and being responsive to any feedback the team sends.

App submission statuses

You can view your app’s submission status in the Versions tab of your app's dashboard.

StatusDescription
DRAFTYou’re working on app development, and haven’t submitted it for review.
SUBMITTEDOnce you submit your app for review you won’t be able to make further changes to the ‘Build Your App’ and ‘Publish Your App’ sections of the App Dashboard.
IN REVIEWA member of the team has begun to review your app. You can’t make changes during this stage.
DECLINEDIf your app is declined, you'll receive an email with a link to a ticket containing feedback. Fix the issues and resubmit.
PUBLISHEDYour app is now available to the public on the Wix App Market.
ARCHIVEDYour old app version has been archived once a new one is published.

Distribution for unlisted apps

You can distribute your app that won't be listed in the Wix App Market from the Distribute App button on your app dashboard's homepage.

Distribute app page

Important: This feature is currently being rolled out in stages and isn't available to all users yet.

See also

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