Introduction

The Referral Program API allows you to create and manage referral program on your Wix site. With this API, you can incentivize your existing customers to bring in new ones, helping you grow your business through word-of-mouth marketing.

With the Referral Program API, you can:

See the Wix Referral Program: Adding and Setting Up Your Referral Program article for more information on setting up and managing referral program on your Wix site.

Before you begin

It's important to note the following points before starting to code:

  • The Referral Program API requires a Business or higher plan for Wix Editor, or a Plus or higher plan for Wix Studio.
  • You must have at least one of these apps installed: Wix Stores, Wix Bookings, Wix Events, Wix Pricing Plans, or the new Wix Restaurants Ordering app.

Terminology

  • Referral program: A system that allows site members to refer friends to your business by sharing referral URLs.
  • Referring customer: An existing customer who refers a friend to the business.
  • Referred friend: A new customer who was referred to the business by an existing customer.
  • Reward: An incentive given to both the referring customer and the referred friend for participating in the program.
  • Successful referral action: An action taken by the referred friend that triggers a reward for the referring customer. For example, placing an order, booking a session.
  • Referral URL: A unique link generated for each site member that can be shared with potential new customers The member copies and shares this link with potential customers. When clicked, it brings the referred friend to the site, where they can sign up and redeem their reward.
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